goPuff, the super-fast on-demand convenience store delivery service, today announced a partnership with Rosa Foods, the makers of Soylent, to distribute the ready-to-drink, nutritionally complete meal in a bottle through its on-demand platform in 12 cities. For 11 of these cities, goPuff will be the only Soylent retailer for immediate enjoyment.
To start, five flavors will be available for purchase through goPuff – Original, Cacao, Café Coffiest, Café Chai and Café Vanilla. goPuff will distribute Soylent beverages in single servings and 12-pack cases to the following markets:
- Austin, TX
- Bloomington, IN
- Boston, MA
- Champaign, IL
- Chicago, IL
- Madison, WI
- Philadelphia, PA
- Portland, OR
- Seattle, WA
- State College, PA
- Washington DC
- West Lafayette, IN
Through goPuff, college students at some of the country's largest institutions will get on-demand, immediate access to Soylent beverages for the first time. Some of the major universities covered by this partnership include UT Austin, Indiana University-Bloomington, Penn State, University of Illinois at Urbana-Champaign, Purdue University, University of Wisconsin and more.
"We've been impressed by Soylent's explosive growth and are excited to offer goPuff consumers new options for convenient consumption," said Dan Folkman, goPuff's Vice President of Business Development. "Soylent's commitment to providing on-the-go options for busy consumers perfectly aligns with our company's impulse and on-demand promise. We look forward to giving people more of what they want, when they want it, no matter their location."
"We're excited to continue growing our distribution channels and introduce Soylent drinkable meals to even more consumers," said Soylent CMO Adam Grablick. "goPuff's efficient on-demand business model and strong consumer base makes them an ideal partner to continue expanding our brand footprint across the country."
To celebrate the launch, goPuff will offer customers free delivery on their first purchase of a Soylent single bottle for a limited time. goPuff will create a dedicated Soylent subcategory within the Drinks category on its platform, making it easy for consumers to order Soylent on its own or with any of goPuff's other 2,000 convenience store items including snacks, ice cream, drinks, alcohol and household essentials. The service is active in 23 major U.S. markets and is open as late as 4:30am – and operates 24 hours in some cities.
Soylent's delicious line of ready-to-drink products are designed from the ground-up to provide the vitamins, minerals, fats, carbohydrates and proteins that the body needs – all in a convenient, ready-to-drink package. Soylent is available for purchase online through the company website and Amazon, and in select brick-and-mortar retail locations in Los Angeles, CA and Austin, TX.
goPuff is available on iOS and Android. For more information on goPuff, visit gopuff.com.
About goPuff goPuff is a Philadelphia-based on-demand delivery service that is replacing the need for convenience stores. The company warehouses and delivers thousands of products quickly for a flat $1.95 delivery charge, which is waived for orders over $49. As the fastest and most affordable on-demand delivery option in the marketplace, goPuff takes convenience seriously, bringing you what you need, when you need it, operating from 12 PM to 4:30am and 24/7 in some cities. In select cities, goPuff also offers beer, wine and liquor. goPuff currently operates in over 20 major markets, including Atlanta, GA; Austin, TX; Boston, MA; Chicago, IL; Columbus, OH; Denver, CO; Philadelphia, PA; Phoenix, AZ; Portland, OR; Seattle, WA; Pittsburgh, PA; Tucson, AZ; Washington, DC. For more information on goPuff, visit www.gopuff.com.
About Soylent Soylent is a pioneer in food technology, producing healthy, functional foods that are good for the body and the planet. In 2013, Founder and CEO Rob Rhinehart developed the first iteration in his kitchen after recognizing the need for a simpler, more efficient food source. Soylent uses science and technology to solve the challenges plaguing the current food system and work toward its mission of providing access to quality nutrition to people across the globe. Available at Soylent.com and on Amazon, Soylent's innovative products include Original Powder and 14oz Ready-to-Drink bottles available in Original, Cacao, Cafe Coffiest, Cafe Vanilla, and Cafe Chai. The Company is headquartered in Los Angeles, CA. For more information, visit www.soylent.com.
